Rights & Ethics
personality rights
Protections for reputation, likeness, and identity against misuse.
Definition
Rights protecting an individual's reputation, likeness and identity from non‑consensual or defamatory use in generated content; the guideline uses this term to frame obligations to detect, prevent and remediate non‑consensual likeness generation and defamation.
Related Terms
person depiction
Generated media purporting to represent a real individual....
Forged Digital Likeness
An AI-generated visual or audio representation of a real person made to appear genuine but is not authentic....
Identity in the digital environment
Attributes and credentials used to identify a person online....
Data Subject Rights
Individual rights over personal data processing....
user harm
Harms to users including privacy invasion, defamation, discrimination, illegal facilitation....