Rights & Ethics
Personality
Deceased person with commercially valuable persona at death
Definition
A natural person domiciled in New York at the time of death whose name, voice, signature, photograph, or likeness has commercial value at the time of their death, regardless of whether they used it for commercial purposes during their lifetime.
Related Terms
Performer
Deceased person who performed for gain domiciled in NY at death...
Deceased personality
An individual whose persona has commercial value at or because of death....
Posthumous right of publicity
Exclusive publicity rights for ten years after death....
Posthumous rights period
Extended right of publicity protection after death....
Commercial exploitation
Commercial availability of works identifying an individual's persona....