Technical
subliminal techniques
Inputs or stimuli below conscious perception.
Definition
Techniques or inputs delivered by an AI system that operate below a user's conscious awareness and perception, such that they can influence decisions or behaviour without the person being aware of the persuasive stimulus; considered a trigger for Article 5(1)(a) prohibitions when coupled with material distortion and significant harm.
Related Terms
purposefully manipulative or deceptive techniques
Engineered persuasion tactics that exceed lawful persuasion....
Manipulative Outputs
AI-generated advertising that exploits cognitive vulnerabilities....
Manipulative Promotion Practices
AI techniques exploiting psychological vulnerabilities or deception....
materially distorting behaviour
Influence that appreciably impairs autonomous decision‑making....
Prohibited AI
AI systems banned due to high potential for harm....